Headshot photography has it’s own method; it’s never as simple as to point the camera and click. If it were, then everybody would be taking their own headshot. This blog is going to explain some of the key points to headshot photography so you can decide for yourself if you have what it takes?
One of the keys to taking a great headshot is to build a rapport with your client and to get them to relax fully – it’s only then that you can capture their facial expressions and emotions as and when they happen. It’s about capturing the micro-expressions and the moment of real laughter when the client’s smile is reflected in their eyes – also known as the Duchene smile, when the muscles around the mouth and eyes work simultaneously and the result is a real genuine smile. This is the look that makes for a high standard, professional headshot and also the look that
reflects approachability and friendliness.
Another pointer to capturing the perfect headshot is to know how to adapt positioning and angles for different clients. People are all different shapes and sizes and what works for one client may not work for another, it takes a trained eye to be able to look at someone and work out what will work for them and how to achieve a great headshot for them. This also affects the position of the lights and how close-up the image is.
I’m sure you will surprise yourself with how quickly you work out what makes for a good headshot and what positions or props are just too cheesy. It can be a lot harder than it looks when you are at an event and have 20 odd delegates waiting for their headshot, the pressure can be immense but there is a real thrill from seeing the end result.
So do you have what it takes? Or do you know someone else who does? Please get in touch and find out more about this franchising opportunity that I am currently offering.